The Department of E-Commerce and Digital Marketing is a hub of innovation and digital business excellence, nurturing a deep understanding of online commerce, digital branding, social media strategy, and data-driven marketing. Our programs inspire students to explore cutting-edge digital platforms, master analytical and marketing tools, and develop impactful solutions for the global digital marketplace. By blending theoretical foundations with hands-on digital applications, we prepare students to make meaningful contributions in e-commerce, digital marketing agencies, and tech-driven business environments.
Our mission is to foster a dynamic learning environment that promotes creativity, digital proficiency, and strategic thinking. We aim to empower students with the skills to advance e-commerce and digital marketing practices, engage with ethical and responsible digital strategies, and confidently solve complex challenges—preparing them to become leaders and innovators shaping the future of online business and marketing.
We envision the Department of E-Commerce and Digital Marketing as a leading center of digital business excellence, cultivating the next generation of creative marketers, digital entrepreneurs, and thought leaders. Our goal is to expand the frontiers of digital education and research by championing ethical practices, interdisciplinary collaboration, and global impact—equipping our graduates to thrive in the rapidly evolving world of e-commerce and digital marketing.